It’s no mystery: in order to increase their revenues, online casino software companies need Internet users to use their creations.
As a result, they try to place them with more and more operators. This is why they regularly sign partnership agreements.
For example, Playtech software recently approached 888 Holding to add its live dealer games to the operator’s online casino in the US state of New Jersey.
888 online casino launched in 2015 in New Jersey in partnership with Caesars Entertainment
Created during 1997, the operator 888 Holdings has been based in Gibraltar since 2003. In 2015, it obtained a license to legally offer its 888 online casino to Internet users in the state of New Jersey through Caesars Entertainment. Since June 2018, it also hosts games with live dealers. For now, all of them are signed by the Evolution software.
The latter has notably launched a dedicated studio with about forty live games exclusive to 888 including, for example, roulette, blackjack and baccarat tables but also the Dream Catcher wheel of fortune in the colors of the online casino.
Its catalog of games with live dealers will soon be expanded, via the recent contract signed with Playtech. The software will be able to bring its undeniable expertise in this area to 888’s members in New Jersey.
Playtech attracted to the US market
According to many analysts, the still relatively new American online gaming market will eventually become the most important one on an international level. That’s why many software companies are currently focusing on this market. Playtech is also involved.
At the end of December 2021, for example, it launched its first 2 live casino studios in the United States after receiving the necessary approval from the Michigan Gaming Control Board on one side and the New Jersey Division of Gaming Enforcement on the other.
In the state of Michigan, his new studio is located in the city of Southfield in the suburbs of Detroit. For the time being, he only offers his live games at the online casino of the Parx Interactive group, partner of the Pottawatomi Gun Lake Native American tribe. In the state of New Jersey, the new studio is located in the famous seaside resort of Atlantic City.
Its live games are offered at the Bet365 online casino operated in partnership with Hard Rock International and soon at 888 Holdings’ online casino in partnership with Caesars Entertainment.
Playtech or the inventor of live games
Founded by Teddy Sagi in 1999, the Isle of Man-based Playtech software is active in sports betting, poker, bingo, scratch cards and online casino among others. It offers a number of successful slot machines such as the famous Age of the Gods. It is also the inventor of live dealer tables.
In this area, he offers a number of very popular games, including Quantum Roulette with winnings multipliers and the Wheel of Fortune Adventures Beyond Wonderland, among others.